executive presence

Your Personal Presence:
Appearances Matter

October 10, 2014 By Patsi Krakoff

How much time and attention do you give to your wardrobe and appearance? It’s often the little things that count. Like it or not, first impressions matter. Remember Malcolm Gladwell’s blockbuster book Blink, back in 2007? The author stresses how quickly we decide to like or dislike someone. Our … [Read more...] about Your Personal Presence:
Appearances Matter

Executive Presence:
Lead with Intention, Connection and Inspiration

September 20, 2014 By Patsi Krakoff

Whether you call it charisma, confidence or compelling leadership, executive presence is the new corporate “it” factor. We’re talking about more than making a great first impression. Presence is multifaceted, builds over time, and is reflected in everything you say, feel and do. In today’s … [Read more...] about Executive Presence:
Lead with Intention, Connection and Inspiration

Just How Important Is “Content Marketing” for Coaches?

Content Marketing is now established as a key success factor for many professionals such as lawyers, doctors and many consultants. If you’re a busy successful coach working with organizations, you probably value your word-of-mouth referrals. But pay attention to your online content marketing because anytime you get a referral, you can bet someone’s going to search […]

Blogging for Busy Coaches and Consultants: Fill-in-the-blanks?

There’s no doubt that the costs of NOT blogging (lack of search engine indexing, hard to get found on Web, weak Internet presence) outweigh any excuse you can come up with. Even if you’re busier than most, if you’re in a service business that depends on creating strong credibility and trust, you need to consistently […]

Your Coach Website: 4 Ways to Stand Out from the Others

How does your coach website stand out from your competitors’ sites? Want to know what you can do to optimize your online marketing to get found, get known and get clients? Here’s why this is important: I’m going to ask you to put yourself in the shoes of your ideal clients. Imagine they have a […]