As a successful business coach and consultant you’ve earned your stripes; you’ve honed your special skill-set through years of education, training and experience. But how do you share your qualifications with prospective clients in a way that makes you stand out? How do potential clients know that … [Read more...] about How Leadership Newsletters Add Value
As business environments have evolved and become more complex, so has the role of coaches and consultants. Consider this research from an HBR survey report: 20 years ago most companies engaged a coach to help fix toxic behavior at the top, and 10 years ago most companies engaged coaches to develop … [Read more...] about What is Your Favorite Part of Coaching?
As a leadership coach, you’ve no doubt learned that executives won’t seek assistance from anyone they don’t trust. Being coached can be a vulnerable position, where the leader’s character, style and beliefs are examined. They will only tackle these personal topics with someone they believe has their … [Read more...] about Building Credibility with Clients
As an executive coach, you’re reaching your network with lots of free content, drawing potential clients to your skills and expertise. If you’re like other successful coaches, your prime content format is an e-newsletter, one you distribute monthly via email or social media. Here is where you can … [Read more...] about The Best Coaching Newsletters
Spring fever is upon us in the northern hemisphere, and executive coaches are not immune. When things (finally!) warm up, lots of temptations come calling, even for the most successful coaching practice. Everyone seems to be enjoying the outdoors. When activities like biking, jogging, golf, … [Read more...] about Coaches Need Persistence
If you’ve been in the executive coaching field for very long, you’ve probably experienced a yearly pattern in your access to new opportunities. New coaching contracts certainly coincide with the hard work coaches put into marketing their services. But opportunities are also affected by factors … [Read more...] about Managing Your Peak Coaching Season
As a leadership coach, you specialize in the workings of the business world. You assess the impact a leader has on his or her operation and discern what’s limiting their effectiveness. With your experience, you offer specific solutions to overcome their challenges. Coaching is a process that pours … [Read more...] about Leadership Coaches Are Great Mentors
As an executive coach, you’re spending a good portion of your time growing your business. This means seeking new clients and opportunities; even veteran coaches take time to plant seeds and see if they grow into new ventures. You may have wondered the best way to market your coaching skills: … [Read more...] about 5 Best Tips to Market Your Coaching Skills
The most successful executive coaches are experienced in only a few areas, able to help managers with specific challenges. Too diverse an arsenal paints you as a generalist. Executives are looking for specialists. In our work with coaches and consultants we have found that lesser experienced coaches … [Read more...] about What’s Your Coaching Specialty?
Many business coaches would say their ideal client is one who pays their bills. Well… yes. But in all seriousness many coaches and consultants don’t approach their market with an idea of who they best can serve: in other words, who their ideal client would be. If you don’t use a business approach … [Read more...] about Who Is Your Ideal Client?