Content Marketing is now established as a key success factor for many professionals such as lawyers, doctors and many consultants. If you’re a busy successful coach working with organizations, you probably value your word-of-mouth referrals. But pay attention to your online content marketing … [Read more...] about Just How Important Is “Content Marketing” for Coaches?
Content Marketing Matters
There's no doubt that the costs of NOT blogging (lack of search engine indexing, hard to get found on Web, weak Internet presence) outweigh any excuse you can come up with. Even if you're busier than most, if you're in a service business that depends on creating strong credibility and trust, you … [Read more...] about Blogging for Busy Coaches and Consultants: Fill-in-the-blanks?
How does your coach website stand out from your competitors' sites? Want to know what you can do to optimize your online marketing to get found, get known and get clients? Here's why this is important: I'm going to ask you to put yourself in the shoes of your ideal clients. Imagine they have a … [Read more...] about Your Coach Website: 4 Ways to Stand Out from the Others
How does content marketing work for executive coaches and consultants? What makes someone pick up the phone and call you to inquire about your coaching services after they read an article you publish in your newsletter or blog? Ah, yes, but there's the problem right there in red, the "ACTION" word. … [Read more...] about How Does Content Marketing Work for Executive Coaches?
If you've ever struggled to publish a page on the Web, for example, a sales or landing page, here's how you can use your easy Wordpress blogging platform to avoid the hassles. I've interviewed Suzanne Bird-Harris. Here's how you can find out more about how to Create Great Sales Pages Using … [Read more...] about Create Great Sales Pages Using WordPress
I hosted a teleseminar this past month and the recording is now available: The Ultimate Traffic Formula with Michael Martine of Remarkablogger Access to handouts, worksheets, action steps and MP3 audio file. Information and registration here: Get More Blog Traffic $49.00 If you're not … [Read more...] about Get More Blog and Web Traffic
There's nothing worse than spending time and energy writing on your blog and not reaching the very people who need your help, the ones who have the problems you solve. I take that back, there is one thing worse, and that's NOT to write your message at all. At least when you publish on a blog, … [Read more...] about What Questions Do You Have About Getting Web Traffic?
Wednesday, March 17, 2010 Webinar: How to Do Surveys to Attract, Sell, & Profit One of the challenges with coach and consultant websites and blogs is capturing the attention, engagement and email addresses of visitors. Offering a survey or a quiz is a great way to do so, but it's not easy to … [Read more...] about How to Add Surveys & Quizzes
We had some people who missed the webinar on JournalEngine, and many people had questions. We've decided to host a teleseminar this coming Tuesday March 2 at 4 p.m. ET. If you're curious about adding new profit streams to your coaching business, don't miss this. Attend (for free) a teleseminar with … [Read more...] about Teleseminar on JournalEngine Software: Retaining Clients
Are you adding video clips to your blog and website? Here's what you need to know. Right now, video has a great chance of getting you first page listings when a prospect does a search on the Internet. Let me repeat: Video helps your search engine rankings. It's true. I won't go into the techy … [Read more...] about Video: Professional Quality, Low Fee, Big Results