Content Marketing is now established as a key success factor for many professionals such as lawyers, doctors and many consultants. If you’re a busy successful coach working with organizations, you probably value your word-of-mouth referrals. But pay attention to your online content marketing … [Read more...] about Just How Important Is “Content Marketing” for Coaches?
How does content marketing work for executive coaches and consultants? What makes someone pick up the phone and call you to inquire about your coaching services after they read an article you publish in your newsletter or blog? Ah, yes, but there's the problem right there in red, the "ACTION" word. … [Read more...] about How Does Content Marketing Work for Executive Coaches?
Blogs are the hottest thing going these days when it comes to marketing on the Internet. A blog is a way of delivering your messages and articles to clients. A blog is a type of website, more personal, easy to create and far less expensive than traditional web sites. Just when you thought you … [Read more...] about Top 10 Reasons to Do an E-Newsletter AND a Blog