information overload

Information Overload: 45,276 Ways to Stop It

March 1, 2011 By Patsi Krakoff

How many times have you screamed to yourself: “There is too much information online! Make it stop! Argh!” According to a 2009 study conducted by the University of California, San Diego, Americans consume on average approximately 34 gigabytes of information a day. This translates to about 100,000 … [Read more...] about Information Overload: 45,276 Ways to Stop It

Just How Important Is “Content Marketing” for Coaches?

Content Marketing is now established as a key success factor for many professionals such as lawyers, doctors and many consultants. If you’re a busy successful coach working with organizations, you probably value your word-of-mouth referrals. But pay attention to your online content marketing because anytime you get a referral, you can bet someone’s going to search […]

Blogging for Busy Coaches and Consultants: Fill-in-the-blanks?

There’s no doubt that the costs of NOT blogging (lack of search engine indexing, hard to get found on Web, weak Internet presence) outweigh any excuse you can come up with. Even if you’re busier than most, if you’re in a service business that depends on creating strong credibility and trust, you need to consistently […]

Your Coach Website: 4 Ways to Stand Out from the Others

How does your coach website stand out from your competitors’ sites? Want to know what you can do to optimize your online marketing to get found, get known and get clients? Here’s why this is important: I’m going to ask you to put yourself in the shoes of your ideal clients. Imagine they have a […]