Our Blog

Coaches Need Persistence

May 8, 2018 By Kris DeVries

Spring fever is upon us in the northern hemisphere, and executive coaches are not immune. When things (finally!) warm up, lots of temptations come calling, even for the most successful coaching practice. Everyone seems to be enjoying the outdoors. When activities like biking, jogging, golf, … [Read more...] about Coaches Need Persistence

The Best Content Marketing Solution Strategies

April 24, 2017 By Patsi Krakoff

Content marketing is challenging, but it can also be the most rewarding work. What more satisfying way to market professional services than by writing from the heart? When you address the problems your readers experience with your own knowledge, experience and wisdom, you help others AND build … [Read more...] about The Best Content Marketing Solution Strategies

Just How Important Is “Content Marketing” for Coaches?

Content Marketing is now established as a key success factor for many professionals such as lawyers, doctors and many consultants. If you’re a busy successful coach working with organizations, you probably value your word-of-mouth referrals. But pay attention to your online content marketing because anytime you get a referral, you can bet someone’s going to search […]

Blogging for Busy Coaches and Consultants: Fill-in-the-blanks?

There’s no doubt that the costs of NOT blogging (lack of search engine indexing, hard to get found on Web, weak Internet presence) outweigh any excuse you can come up with. Even if you’re busier than most, if you’re in a service business that depends on creating strong credibility and trust, you need to consistently […]

Your Coach Website: 4 Ways to Stand Out from the Others

How does your coach website stand out from your competitors’ sites? Want to know what you can do to optimize your online marketing to get found, get known and get clients? Here’s why this is important: I’m going to ask you to put yourself in the shoes of your ideal clients. Imagine they have a […]